“Maracana” is a bold idea from a group of young people who want to organize private parties. They have behind them a team of people who have worked in the field in London, yet they needed a solid visual identity, so they relied on us
“Maracana” is a bold idea that came during the pandemic. We understood from the beginning the concept that the Maracana team had, and we tried to implement it as best as possible.
After the first meeting with Boti, the project manager, I understood that they wanted to express quality. They work in Romania in an area where there are no events, and they tried to fill this gap.
Boti was very communicative; he got involved in the creative process and came up with many ideas with which we managed to connect. Under our guidance, we worked to choose which option to go with, and we were delighted when we saw how they reacted at the end of the project.
It was an absolute pleasure to work with such a team of young people eager to achieve their goals in life. Below you can see other versions of the logo that were proposed but were not accepted in the end.
